Free Facebook Marketing is almost impossible, right now. This is just a simple fact that today Facebook is a pay-to-play marketing platform. But in spite of all the griping and groaning marketers did when it first became clear that free Facebook marketing was a thing of the past, they are all still using Facebook to market.
There are 10 ways you can still use Facebook to promote your business for FREE!
01. Create a Business Page for Free Facebook Marketing
There are a major strengths of social media marketing is its ability to establish relationships between businesses and their consumers. The person-to-person commutation that can make on social media makes consumers feel that they have encountered a brand in a meaningful way and that they now have a special connection with that organization. So think how much this feeling is intensified when that consumer is interacting not just with “the brand,” but with the person behind that brand!
According on your personal social media habits, you may or may not already have a personal Facebook account. If you have as well as you want to keep your personal profile private, Facebook will give a opportunity to you create a page for your public, professional persona, as well. Otherwise, you can make your personal profile to interact with consumers. Gain a following by engaging with the public who frequent your brand’s page.
02. Maintain a robust brand presence
While it’s very natural that your organization’s Facebook posts most likely won’t show up in your audience’s news feeds without paying to promote them, So which doesn’t mean that you should close posting them on your brand’s page. Now a days public often use Facebook as a search engine to find out more about a organization, whether that means basic info like contact information and hours of business, or what customers have to perception about them. The robust, active page that’s full of continuous posts and lots of audience engagement is a wonderful way to showcase the fact that your customers are not just satisfied – they are enthusiastic!
03. Join Facebook Groups
While most of the people think about LinkedIn first, when they think online marketing, A Facebook group also offer a same opportunity for professionals. There are lots of Facebook groups dedicated to different industries, professions, and interests. You can use your personal account to join Facebook groups of friends, as well as groups where your target people is likely to be get.
As you contribute to the discussion taking place in these groups, so your name will become highlight. The only thing to watch out for here is never-ever to come across as sales in your conversations – the fastest system to turn off this potential stream of leads and connections is to start marketing your business instead of offering real advice and thoughts.
You can customize your search for groups based on different keywords – and Facebook also gives suggestions, according on your profile.
04. Create Your Own Group
Can not find a Facebook group that honestly fits what you are looking for? so make your own! You can add peoples, post articles, carry on conversations, as well as probably meet quite a small number of prospects. The fact that you own the group and maintain the communications automatically grants you organization leadership status in the eyes of your group members, which can only help when they feel they need the product or service you provide.
05. List Your Events for Free Facebook Marketing
Speaking somewhere or hosting a webinar? Create an event page and invite friends as well as people in the groups you are involve. You can even see how many RSVP as well as get feedback from attendees.
06. Use Plugin for Facebook Post
If you think that you are unable to remember as well as be able to find the time to share your organizations blog post on your Facebook page or profile every week, you can do automate the task. So there are lots of online tools you can implement to do this, from easy plugins for WordPress to suites of digital marketing software, that will automatically post every new blog post to your Facebook page for you.
07. Ask Your Network to Share Your Posts
For posting your organization’s blog posts on your personal Facebook page as well as Facebook profile, you should also ask your team of employees and partners, your current customers, and even your personal friends and family to share your organization’s posts on their personal Facebook profiles.
08. Reach Out! for Free Facebook Marketing
Are you a fan or admirer of someone’s work? Reach out to them on Facebook! There are many people check their Facebook messages more frequently than their email. They are also more quickly to respond to Facebook messages. If you do not feel easy sending out a message to someone you don’t know? No worries! Leave them an “I enjoy your work!” blurb on their wall. When posting on other pages make sure you post as your business and not your personal account.
09. Come to Facebook Live
This is a very effect tools of free Facebook marketing. So Make a time roster for Live and mention it on your business page. Display your product as well as provide massage about your service on Facebook Live. People are directly connect on live program so you can get real response of the customer.
10. Create a Community
The greatest benefit on Facebook is that it is allows you to create a community. It gives you a group of public who are constantly connected to you, as well as are open to hearing your message. Involved with people authentically, whether that means responding to their comments on your own, writing on their walls, introducing people to each other, or conversing in groups. Before you know it, you will have make a community of friends who look favorably on you and your profession – and all for free.
As you can feel, Facebook promotion may not be free-to-play these days, but it is also still about doing connections, improving relationships, and sharing your knowledge with others. You just have to find the right strategies in order to be able to continue to do so for free-to-play.